We are one of the leaders among manufacturers and suppliers of a comprehensive range of superior quality automobile tyres and tubes in India and across the world. The company was established in 1987, under the name of Betul Tyre and Tube Industries, which is now owned by multinational company – Michigan Rubber (India) Ltd. Our comprehensive offerings include truck and bus tyres, LCV tyres, jeep tyres, car tyres, tractor tyres, ADV tyres, scooter and auto tyres, motorcycle tyres and pre-cures tread rubber.
The company is driven by the principle of technology and the determination to excel in its all activities. We are supported by our American promoters, who have extensive industry knowledge and understand the various requirements of global tyre and tube industry. The main promoter of the company is M/s Electratek Corp., G.C. Over the years of our inception, we have created a niche for ourselves in both the domestic as well as international markets for our commitment and adherence to high quality standards