Service Description
We also conduct research studies dealing with estimation of demand, technology trend, market dynamics, pricing, logistics & distribution, acceptance of Indian products, product quality standards, entry barriers, anti dumping policies, opportunity - threat matrix and market entry strategy including identification of agents are our greatest strength.As far as our experience in export potential studies goes, we have carried out consulting assignments in the field of fresh fruits & vegetables, transmission & distribution products, alternators, power generating sets, cold rolled steel, polyester staple fibre, oleoresins and benzoic acid.
For instance, to study the demand dynamics and market trends a cross section of end users, agents, middle men and influencers and channel partners needs to be analysed. Along with the market dynamics it is also important to evaluate the socio-economic indicators and its impact on long term trade, entry barriers, anti dumping policies, commercial terms including taxation. The price sensitivity also is a part of this analysis. Thereafter, the trend in consumer preferences towards a particular country and its reasons also corroborate in the overall analysis. For overseas market entry studies, we begin with detailed market research for the identified products. We evaluate current and potential demand and then identify the opportunities for our clients. At conclusion, the output of such studies comprehensively results in an incisive and failsafe Strategy Recommendation Document.
For the export potential studies, we have had the privilege of working with successful companies like Murugappa Group, Newage Electricals, Elpro, Bombay Dyeing, Godrej and Wimco for developing the road map for them to enter into several overseas market. We have developed strategies for them to enter into several overseas markets, including Middle East, SAARC region, South East Asia, ASEAN, Australia, Africa and China.
